Samsung Electronics has an aim to sell more premium smartphones and advanced TVs, as well as chips and flat-screens not only in 2012 but in the next few years. The world || chr(39) || || chr(39) || || chr(39) || || chr(39) || s biggest manufacturer of memory chips and liquid crystal displays (LCDs), said demand for semiconductors for mobile products and servers remained solid despite a weaker showing in personal computers, due to competition from the rising popularity of tablets. The company has continued steady growth and very good results despite an unfavorable economic situation. Recently, Samsung CEO, Gee-sung Choi stated that, "Samsung aims at 180 trillion won in revenue or slightly more throughout this year. We are optimistic in attaining our target of $200 billion in revenue earlier than planned." In 2011 Samsung saw 7 percent revenue growth with a 165 trillion won total compared to the previous year. The company and its affiliates plan to invest a record 47.8 trillion won this year on new product research and upgrading various Samsung plants both in the domestic and international markets. It has a goal of reaching $200 billion by 2015 with the key in sustainable growth lying in such global markets in China, India and Africa.



One of its most popular products is Samsung || chr(39) || || chr(39) || || chr(39) || || chr(39) || s Galaxy-branded smartphones that for the most part used the Android Operating System.The top smartphone seller in 2011, and right now is neck in neck with global cell phone leader, NOKIA in total global handset sales. In the last 5 years, Samsung has made tremendous strides in the total number of handsets sold globally where in 2007 it sold just one mobile handset to Nokia || chr(39) || || chr(39) || || chr(39) || || chr(39) || s 4 handsets sold at that time. Samsung || chr(39) || || chr(39) || || chr(39) || || chr(39) || s smartphone business was the biggest contributor to the corporation || chr(39) || || chr(39) || || chr(39) || || chr(39) || s bottom line last year. With improving signs for traditionally-strong businesses ― chips, LCDs and TVs ― smartphones is the strongest provider of profits.



Samsung is planning to make a comeback in its TV business after last year || chr(39) || || chr(39) || || chr(39) || || chr(39) || s dismal performances hit by the debt-crisis in Europe and declining prices. The company aims to sell 50 million flat-screen TVs this year, according to officials. Samsung is adding more features to its Web-connected or ``Smart TVs, || chr(39) || || chr(39) || || chr(39) || || chr(39) || || chr(39) || || chr(39) || || chr(39) || || chr(39) || the TVs that allow users to download apps, movies and surf the Internet all at once. Samsung defines a smart TV as having built-in computer-style processors and a software platform that allows for custom-made applications.



With regards to personal computers, which Samsung has seen higher growth over the past few years, the company says it is planning to sell 19 million this year up, which is up from the 14 million they sold in total in 2011. They are currently on track and should be ranked 6th overall in the world if the company hits its target. It plans to gain more profitability by selling more premium-level products in the computing sector.



In flat-screens and chips, Samsung stated that it has a bullish stance in order to widen market gaps with its rivals and out of the total amount set for semiconductors this year ― 15 trillion won ― the world || chr(39) || || chr(39) || || chr(39) || || chr(39) || s biggest memory chipmaker plans to invest 9 trillion won in the less-volatile and profitable non-memory chips.